A2
Talk about beef prices and a funny political advert.
Bilingually Curious · 2026 US Midterms · Lesson 3 of 5
A2 · 60 minutes B1 · 60 minutes B2 · 60 minutes C1 · 60 minutes C2 · 60 minutes
Politics Has Gone Viral
Can a thirty-second joke about expensive beef change how people think? Watch the Scott Colom advert, discuss everyday pressures in Spain and explore the difference between viral attention and genuine persuasion.
Original classroom writing · November 12, 2026 · 60 minutes per level · separate teacher/student print packs
Choose your level
B1
Compare the message, local concerns and humor.
B2
Evaluate an advert's persuasive techniques and evidence.
C1
Analyse audience, local authenticity and cultural references.
C2
Interrogate causal inference, campaign ethics and viral attention.
What teachers get
Five adapted readings, original discussions and speaking challenges, vocabulary reveal cards, self-check questions, a 30-second real campaign advert at the very start, a clean no-video alternative, and a comparison with Abdul El-Sayed's reality-TV parody. A historical cross-reference points to Lesson 4.
Start printing immediately: every teacher page puts Open / print student PDF above the teacher pack. Students have free, account-free access by QR or link.
Media warning: the authentic Colom advert includes profanity; preview it before use with young learners. Article MP3s are not available yet, but device read-aloud is optional and all core activities work without audio.